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How did the StopTheMeter.ca (an openmedia.ca campaign) earlier this year get well over 450,000 signatures on their petition in a matter of months to show that Canadians are not wanting new internet usage fees? How and why did thousands of Canadians organize for President Barack Obama in the 2008 election? How was progressivecoalition.ca in 2008 able to get 40,000 signatures on their petition to show that Canadians wanted the three opposition parties to work together and form a federal coalition government?
Come and learn with the founders of OpenMedia.ca, CanadiansForObama.ca and Leadnow.ca (formerly progressivecoalition.ca) in this interactive panel discussion on what makes a successful campaign. Specifically, we will discuss how to leverage online tools (e.g., facebook, twitter and act.ly, youtube, content management websites and email programs like Salsa or Mailchimp) in helping movements become more successful in engagine people to care and get involved. Best part will be how you can run similar campaigns without a hefty price-tag.
SPEAKER BIOS
Ajay Puri is movement builder, grassroots organizer and a health researcher. He is an advocate for evidence-based decision-making and community empowerment. For the past ten years, he has been volunteering, working and providing important scientific research to improve the lives of many marginalized populations including at-risk youth, visible minorities, sex workers, and people suffering from mental health and addictions. He has co-founded and continues to co-lead CoopCulture.com, canadiansforobama.ca, eastofmain.com, rangichangi.ca, Bridge to a cool planet, and the Ethno-cultural Health Networkthe Ethno-cultural Health Network . Ajay and the groups he has founded have been featured in the Globe & Mail, CTV National, CBC National, Canadian Press, Yahoo News, Sun Media, OMNI, The Tyee, Georgia Straight, and News India-Times.
Fun Tidbit: Ajay likes to participate in Flashmobs, especially ones where you have to take off your pants :)
http://about.me/ajaypuri
Jamie Biggar
Jamie Biggar strongly believes in the power of people coming together to educate, inspire and engage one another to create meaningful change. Jamie is the co-founder and executive director of Leadnow.ca, an independent organization that is bringing generations of Canadians together to take action for our future and hold politicians accountable. Leadnow.ca was just launched in 2011, and it aims to use online organizing techniques pioneered by organizations like MoveOn.org and Avaaz.org in the Canadian context with a focus on bringing people together across party lines, and using the internet to build grass-roots engagement. Jamie has co-founded campaigns that bridged online and offline action targeted at the federal level, such as Canadians for a Progressive Coalition, Climate Mob Mondays, and Harper Chooses Donuts Over The Planet. He has also co-founded organizations, Common Energy and goBEYOND, that focus on bringing people together to foster bold climate action on university campuses.
Fun tidbit: Jamie is unable to stop himself from tearing up when he watches inspiring speeches on youtube videos.
Steve Anderson
Steve Anderson is the founder and current national coordinator of OpenMedia.ca.[1] OpenMedia.ca is a Canadian nonprofit organization working to advance and support an open and innovative communications system in Canada.
Steve is an Open Media advocate, writer, video producer, and social media consultant, and has worked for The Real News, FreePress, The Center for Media and Democracy, and Free Speech TV. Steve’s writing has appeared in numerous local and national print and online publications such as The Tyee, the Toronto Star, Epoch Times, Adbusters, Rabble.ca, Common Ground, Vue Weekly and Social Policy Magazine. Steve is a contributing author to Censored 2008: The Top 25 Censored Stories, and Battleground: The Media. Steve also writes a monthly syndicated column called “Media Links”. Steve appears regularly on Canadian national and local media for comment on pertinent media and telecommunications developments.
via Wikipedia: http://en.wikipedia.org/wiki/Steve_Anderson_(Open_Media_Advocatehttp://en.wikipedia.org/wiki/Steve_Anderson_(Open_Media_Advocate )